We continue with the biggest problem has entrepreneurial when pursuing its idea of business : Find funding for the project. At other times we have talked much of the problem is in the plan of business , which may not be professional or detailed.
Now, you have thought the business of the century , that if you can not sell your idea to that investor will sound attractive, does not really have anything. It works the same way if the investor to where you’re an individual, bank or mutual fund company dedicated to investing in projects. Everyone wants to know the same, indeed, behind all those questions you will only want to know an answer to a specific question which is: “How much will I earn, when am I paid and what I have to risk when investing in this project ”
That’s why our blog as I mixed the two issues are of entrepreneurs and investors , since I consider both to invest must have business skills and to undertake should know about investing . In the latter case, it is clear that if you lack financial education, at least it would be wise to get advise from someone who specializes.
Once you think both as an entrepreneur and investor, know in advance that when you seek financing for your business idea, there is no guarantee that everything will go smoothly. You know and the investor knows. In this scenario of mistrust is when you use your business skills, with the best strategy of all other … l to sincerity .
The investor really wants to hear, although it sounds crazy, is that n or know if your business idea will succeed or not, but that you strive to achieve . Supposedly, these words provoke fear of the vast majority of investors, but the reality is that they show good sense, and there are still people who prefer inverter a sensible person and not a “seller of smoke” . The investor knows that you are also going to risk part of your capital in the idea, it helps build trust.
The investor will want to know what people are involved in the project, number of partners, number of investors and of course, the history of each one of them. That’s why you surround yourself with the right partners. (How to choose a partner for your business.)
The investor will want to know when to recover their investment , how much will you pay and won the final deadline. That’s why you should have done beforehand the correct numbers to demonstrate the viability of your business and whether such returns can assume to pay the interest (if any) of the investment. One way to give confidence and involving them in your project is to make participant in your company stock.
If at any time you deliver your shares to investors, I think it goes without saying that you always keep at least 51% of your power.
I’m sure you’ll find 100.000 tips and techniques on how to sell your business idea to an investor , but believe me when I say that eventually ends up investing in the person and not in the project , so you have to convince investors you’re a person which are worth investing. If you are ambitious, honest, sincere, hardworking and can provide experience and knowledge in a field unknown to the investor. If that person sees such qualities, you have won 70% of your trust. The rest will your business plan presentation.
Remind the investor that no one can guarantee 100% success of an idea.
However, always think about what you want to listen to you as an investor to invest in a business in which you know in advance that you run a risk.